RETECHNOLOGY PREMIUM MARKETPLACE RELATED PRODUCTS | WEBINARS | SPECIAL OFFERS
You are viewing our site as an Agent, Switch Your View:
Agent | Broker Reset Filters to Default Back to List
Due to the ongoing situation with Covid-19, we are offering 3 months free on the agent monthly membership with coupon code: COVID-19A
UNLIMITED ACCESS
With an RE Technology membership you'll be able to view as many articles as you like, from any device that has a valid web browser.
Purchase AccountNOT INTERESTED?
RE Technology lets you freely read 5 pieces of content a Month. If you don't want to purchase an account then you'll be able to read new content again once next month rolls around. In the meantime feel free to continue looking around at what type of content we do publish, you'll be able sign up at any time if you later decide you want to be a member.
Browse the siteARE YOU ALREADY A MEMBER?
Sign into your accountMarket Leader for Sale and Real Estate Websites/CRMs: What You Should Know
August 06 2015
If you haven't heard, the acquisition baby of Trulia-then-Zillow, Market Leader, is for sale. But what does this really mean for real estate professionals, and especially Market Leader's customers?
Well, for a lot of people in the industry, this is an interesting development around the acquisition of Market Leader by Trulia, followed by the acquisition of Trulia by Zillow. There are also a lot of people in the industry that are not overly surprised that Market Leader may not be the most profitable business segment for Zillow now, since many feel that Market Leader's technology is ancient.
I can't claim to be un-biased in my view on the technology, but there are some clear facts that are important for Market Leader customers and others around the industry to know.
1. Market Leader will continue to see some big changes
The fact that this is all a bunch of noise right now, and will likely quiet down a bit more over the coming weeks does not mean that this is the end of some pretty big shifts.
Market Leader is known as a big company in the industry, but has also been viewed by many as a non-flexible, behind-the-times solution. They have had some big deals with some brands that have helped keep them going. It is likely some of that traction may be lost, and they could see an exodus of customers.