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Sign into your account7 Easy Website Add-ons that Your Visitors Will Love
December 04 2015
We've talked a lot about the basics that every real estate website needs. Today, we're going to steer away from the "necessities" and introduce you to some fun extras that will enrich your visitors' on-site experience.
All of the seven items below are widgets that can easily be embedded into your website. There's no heavy lifting required--just customize the widget to your liking, then copy and paste the provided HTML code into your site.
1. Home Services Directory - Want to give past clients a reason to visit your site? Or provide sellers with an easy way to find contractors to prep their home for sale? Add a directory of home services professionals to your website! Nest4Less offers a free, embeddable directory (with revenue share opportunities for brokers and MLSs). You can learn more in our product review.
2. Mortgage Calculators - This will probably be the most-used widget on your site--and there's a ton to choose from! A Google search for "mortgage calculator widget" will give you too many results to sort through, so try these from Zillow or Homes.com. Do you work with a lot of first-time buyers? Try Trulia's Rent vs. Buy Calculator to get would-be buyers off the fence. If none of those interest you, check with your website provider. They may already have a mortgage calculator that's already included with your site!
3. Local School Info - 40% of home buyers have school-aged children, and many of those parents are willing to pay $50 more per square foot for a home in a good school district. GreatSchools offers a widget that displays local schools on a map, their quality ratings, and more.