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Sign into your accountWhy You Need to Google Yourself
March 28 2016
It's no secret: Long before new clients or referrals pick up the phone to call you, they research you online. They Google you, look at social media, read online reviews...
But here's what you might not know: Today, 88% of people trust online reviews more than personal recommendations from friends, family, or colleagues.
Not too long ago, the referral process was much different! You'd work with a customer, they'd be happy, they'd refer someone, and that person would call you. Now they Google you long before they contact you. They want to make sure that what their friend said about them is, in fact, true.
Do you know what your online identity is and what it says about you? You have an online identity whether you've taken the time to create a purposeful one or not.
To find out, Google yourself!
What do the results say about you? Chances are, if you haven't taken the time to shape what comes up on Google, the results will misrepresent you in one or another. So what can you do about it?