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Sign into your accountPromotion is Key to a Successful Original Content Strategy
September 17 2012
I have repeated this statement so many times, I feel many of you are sick of hearing it. I'm going to say it again though:
"Creating a blog is 20% of the work you need to do when promoting your services online. Actually promoting that blog post is what 80% of your time should account for."
Easier said than done, right? Well, today my friends, you're in luck. As promised in my last post, I'm going to give you a few proven, realistic ways you can promote your online content, and get that exposure your great material so richly deserves.
1) Your WordPress blog is GREAT, but don't ignore other blog options
Even if your website is set up on the very best WordPress set up, with the most killer theme, that doesn't mean that you shouldn't consider other blogging platforms. There are two, very easy to use platforms that can supplement your blogging efforts that will bring you great exposure.
ActiveRain and Tumblr are great examples of this. ActiveRain is a Real Estate community blog that gets lots of eyeballs (both industry people and homeowners).
The platform has an HTML authoring option, so it's super to post to your ActiveRain blog quickly, right after you create your blog in Wordpress. Simply copy the HTML of your post and paste it into the window. Set your keywords and then save it. As a last step, select "Edit Post" and then add a link to your original WordPress blog post. That's it!