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How To: Work with Remote & Relocating Buyers

May 23 2013

p2 long distanceA number of recent market reports have come to the same conclusion in recent weeks: vacation home sales are heating up! Investors.com reports that "interest in buying second homes has increased as people look to 'get more bang for the buck' amid low interest rates." This is refreshing news for resort towns after years of plummeting figures.

Even if your selling area isn't by the beach, chances are rising employment rates and an improving economy have you fielding calls (or more likely emails) from buyers who are thinking of relocating to your neck of the woods. Of course you have excellent face-to-face skills and a great reputation in your community, but are you prepared to work with buyers who may be hundreds – or thousands – of miles away?

Adapt your client relationship-building tools to appeal to remote and relocating buyers and you will open yourself up to a whole new market. Today we have six easy tips to help you appeal to a much wider audience.

Think Beyond the Telephone

Today's remote buyers have access to a variety of communication technologies that may be more convenient or effective for staying in touch than the telephone. Take some time to become familiar with internet-based video chatting platforms like Skype, FaceTime and Google+ Hangouts. These services will help you establish a visual connection and won't run up your phone bill.

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