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Sign into your accountHow to Write a Great 'About Me' Page
November 17 2014
Have you ever sat down to create or update your agent website and struggled with the 'About Me' page?
The sudden onset of writer's block is not uncommon when faced with a blank page. And here you are, supposed to create an 'About Me' page that inspires complete strangers to use your services. That's a lot of pressure!
We completely understand, and we're here to help with easy steps anyone can use to create a compelling 'About Me' page that says who you are, what you do and why readers should get in touch with you to handle their next real estate transaction .
6 Tips to Create a Winning 'About Me' Page
1. Use first person
'About Me' pages are painful enough without the stilted formality of first person. Do you call yourself Mr. Smith or ask your clients to refer to you by your full name? We didn't think so.
2. Be yourself
Write like you are introducing yourself to someone you just met at an event, not like you are Wikipedia.
Let's put tips #1 and #2 into play:
- Before: Mr. Smith is originally from Fort Lauderdale, Florida, but now works in the Miami area.
- After: I am originally from Fort Lauderdale but moved to Miami in 2004 because I fell in love with the vibrant culture.