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Sign into your accountTop 10 Website Features Real Estate Agents and Brokers Need to Have
April 06 2018
Here are the top 10 features that real estate agents and brokers need to have on their websites. How many on this list does your website offer?
1. Lead capture and lead convertibles
If you're investing time and money into driving traffic to your website, then it's important that you have the means in place to turn those visitors into leads. Be sure to add lead capture popups to any page on your site, giving visitors an easy opportunity to sign up for your newsletter on helpful real estate tips or any helpful content piece.
Unforced registration is usually the preference of the potential client, but you need multiple ways to grow your database organically. Add "calls to action" throughout your site that give clients easy-to-read messages urging a specific action: download your mobile app, search your custom IDX, read your biography, fill out a contact form — again, the possibilities are endless!