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Sign into your accountVideo Challenge for Beginners: How to get started with easy, free video tools
August 15 2016
52% of marketers worldwide name video as the content with the best ROI, and by 2017, videos will become nearly 70% of consumer traffic. And Mark Zuckerberg said on July 27, after Facebook released its second-quarter earnings, "We're going to become video first."
But even as videos become more and more popular, many agents and marketers steer clear, assuming the barrier to entry is high.
That's where this three-part video challenge for beginners comes in. Starting today, we'll help you bust past your fears and reservations and confidently record and leverage your first video.
Beginner tips from BombBomb
Here's what BombBomb's CMO, Steve Pacinelli, recommends for beginners:
- Don't buy expensive equipment just yet! Anyone with a smartphone can record and send "good-enough" video.
- Set your camera at or above eye level. Don't record from below!
- Using a smartphone? Look directly into the camera lens, not at yourself
- Make sure the light is coming from behind the camera (or at least, not from behind you). Window light is often better than overhead lighting.
- You don't need a full script! Write a few bullets and practice or memorize the flow so you sound confident and natural.